World’s most Instagrammed road trips

Natalie Sieberichs Uncategorized Leave a Comment

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Australia’s Great Ocean Road is the second-most Instagrammed road trip in the world behind the famous Route 66, according to new UK research. collected 15 of the best-known roads and journeys around the world and analysed the number of hashtags for each road trip with #name and #name + road trip.

Route 66 and the GOR were the only road trips to have over a million tags.

Instagrammed road trips

Road TripLocationTags
Route 66USA1,708,620
Great Ocean RoadAustralia1,291,178
Pacific Coast HighwayUSA325,917
Valley of FireUSA219,333
Ring RoadIceland154,230
Ruta 40Argentina108,666
North Coast 500Scotland88,315
Cabot TrailCanada76,840
Death RoadBolivia44,587
Causeway Coastal RouteNorthern Ireland35,423
Romantic RoadGermany28,369
Route 62South Africa28,234
Atlantic RoadNorway28,008
Snake PassEngland12,343

While these may be the most Instagrammed road trips, they are not necessarily the best motorcycle road trips.

For example, Route 66 really no longer exists and where it does it’s in disrepair.

It is also largely flat and straight as it was designed so cars and limousines like Limo Find could travel from Chicago to LA without having to go over the Rocky Mountains.

While the Great Ocean Road is a wonderfully twisty road with spectacular ocean scenery, it has largely been ruined by reduced speed limits and heavy police patrols. According to local Chicago attorney, Shuman Legal, over 1,100 lives have been lost on Illinois’ roadways in crashes due to speeding since 2013.

And then there are the international tourists who dawdle, drive on the wrong side of the road and stop in dangerous places to take photos.

I would prefer the Pacific Coast Highway or “Big Sur” from LA to San Francisco with its similarly spectacular views, smelly sea lions on the beach, smooth road surface, wide pavement for easy overtaking, twisty and challenging contour and light police presence – at least I’ve never seen a cop on that road in the three times I’ve done it.

Europe has been revealed as the continent with the most Instagrammable road trips, claiming seven of the top 15 within the list.

England’s Snake Pass was the lowest tagged road trip with just 12,343 hashtags.

Of course there are many other great road trip routes that could have been included, but may not be Instagrammable.

For example, the Stelvio Pass from Italy to Switzerland is our favourite road of all. But stopping to take photos for Instagram is a bit difficult because it is so narrow.

What is your most Instagrammed route?

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